Partner Profile: Constant Contact

 Email marketing is one of the quickest and easiest ways for you to stay in touch with your customers. Cart32 has partnered with Constant Contact to make their services easily accessible to all of our clients. Cart32 has used Constant Contact as our primary form of marketing and communication with our clients. Constant Contact has three different services that they provide. Below is a brief summary of these services and pricing. 

 

Email Marketing (Starting at $15.00 per month)
Constant Contact gives you the option to create an email based on different categories, such as; business letter, newsletter, invitation, and many more! They also have an extensive library of design templates that you can choose from to implement into your email. If you have read our blog for long, you will know that I am a numbers kinda gal. Constant Contact will provide you with statistical information regarding each email that you send out. They will calculate your Bounce Rate (emails that weren’t delivered), Open Rate (emails that were opened), Opt Out Rate (number of subscribers that opted out of your email. This gives you the ability to play around with your email campaign to see what gives you the best return rates. 

 

Online Surveys (Starting at $10.00 per month)
We only use this feature a few times a year, but depending on your industry this is a great way to get feedback from your customers. Just like the email marketing, you have the option to pick your template and you can create your own questions and answer types. Once a survey is complete you can download the statistical information. This tool is pretty awesome!

 

Event Marketing (Starting at $15.00 per month)
Cart32 doesn’t actually use this function, but it is a great option for businesses that need to promote events. This function gives you the option to keep an activity calendar on your website, which then gives your customers the option to register for the event.

 

This is just a brief summary of what Constant Contact can do for you – they offer a free 60 day trial on all of their products, so I highly suggest checking them out!

 

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