As an online business owner you most likely have heard of SSLs and how important they are to have for your business. But, what exactly is an SSL and what purpose does it serve your business and your customers? In this edition of the Cart32 Blog: SSLs Uncovered. Stay tuned!
What is an SSL?
SSL stands for secure sockets layer. What it does is create a secure connection between your web server and the web browsers of your visitors. This ensures that any personal information that they send to your web server, e.g. credit card information, is secure. The internet is a vast place with a lot of unsavory people; SSLs keep the riffraff from getting their hands on your customer’s sensitive information.
Why Get One?
People tend to like security. So, if your visitors see that you have no security measures in place to protect their information they most likely will not finish their transaction with your business and find somewhere else to shop. When your site has an SSL, browsers show that the site is secure by various methods depending on the browsers. Some show a green pad lock in the address bar, others have a green address bar, or they have any combination of this or other method that lets the visitor know that the site they are on is secure and they should not have to worry about their personal information being compromised.
Where to Get an SSL?
First off, if you have a hosted cart with us you will not have to worry about getting an SSL for your shopping cart, as our servers already have and SSL. If you have a license or just want to secure a sub domain of your site then you can obtain an SSL from many places. These places are called a certificate authority, or CA. GoDaddy, Verisign, and Network Solutions are all CAs and you can purchase an SSL through them.
There are many types of SSLs out there that do different things and cost different amounts, so do your research and make sure you get the SSL that will fit your needs. Check out this article on sslshopper.com for more information on SSLs.