6 Great Ways To Improve Readability Of Your Website

In the busy e-commerce world, potential customers are whizzing about. Some know specifically what they are looking for, some have a pretty good idea but can be influenced somewhat, and then you have the few who are just out there cruising , looking for anything of interest. What we can discuss here are ways that…

Read more

Refreshing Your Website with WordPress

You made it! You survived the 2013 holiday ecommerce season which accounted for about half of all holiday shopping growth according to Internet Retailer. Now that you’ve finished out 2013, it’s time for you to look back and modify your site to make it even better than before for 2014. One of the best ways…

Read more

Social Media Impacts on Ecommerce Site SEO

Search Engine Optimization always used to be about the best Meta tags and the most effective keywords. This is how traffic was mainly delivered to your website. This isn’t the case anymore and with the updates coming to Google’s Panda and Penguin, more emphasis is going to be put on “Social” SEO. What is Social…

Read more

Using RSS Feeds on your Ecommerce Site

Rich Site Summary, Really Simple Syndication or for short, RSS, allows your viewers to basically subscribe to your content so that when it is updated, they will be able to see the new information in their RSS reader. You may not see the benefit in this if you are only using it for one site,…

Read more

Six Tips for Ecommerce Customer Service

I recently read an article over at Practical Ecommerce that covers six pointers to improved customer service on your ecommerce site. As business owners, we tend to think about covering our behinds with policies, terms of use, operations, and money. What we need to gravitate towards is a more customer centric business model. If the…

Read more

How-To: Auto Download and Admin Users

I’m going to write about a few features of Cart32. These aren’t brand new features or anything; just a few features that I think aren’t used as much. It could be that there isn’t a big need for them, or people just don’t know much about them. So I’m going to kind of fill “ya’ll”…

Read more

Twitter and American Express Team Up for Ecommerce Tweets

The popular social media service, Twitter, has recently partnered with American Express to allow online shopping with the use of Twitter’s hashtags.  The customer will send a tweet mentioning the advertised product and an Amex account called @AmexSync will tweet back with a hashtag used as confirmation.  The customer will then tweet the confirmation hashtag…

Read more

Changes to USPS and its Effect on your Ecommerce Site

Well, it’s official the United State Postal Services is moving to a five day a week delivery schedule starting the week of August 5, 2013. As we all know, the Postal Service has been hemorrhaging money for a few years now. It lost a total of $16 billion for the 2012 fiscal year. So in…

Read more

One Stop Social Media Tools for your Ecommerce Site

Ecommerce benefits greatly from Facebook, Twitter, Pinterest and LinkedIn, we all know this by now. But if you are running your own business, it can get tiresome to manage all of them accounts. Especially if you actually do have a profile with all of the ones I mentioned above. It can take quite a bit…

Read more

Merchant Services: Merchants are Officially Able to Surcharge

Since surcharging was allowed on Sunday, there are a lot of questions we have been receiving about how this will work and how it will be regulated. Now, these questions that have been raised towards us have provided us with not only answers, but new questions as well. That’s why I’m not going to pretend…

Read more

Log in