Drive traffic and convert more sales with Google Checkout.
Google Checkout is a fast, convenient checkout option that complements the standard checkout process and enables customers to
buy quickly and securely, using a single username and password.
Why Google Checkout?
Research shows that 63% of shopping carts are abandoned after beginning the checkout process. This number is not surprising
when you consider the repetitive data entry required to purchase online and the sheer number of accounts and passwords users
must create and remember. Google Checkout was designed specifically to address these core unmet needs in ecommerce.
Increase Sales
Google Checkout helps reduce shopping cart abandonment by providing a simple, streamlined purchase process with a single login
in over 140 countries. Google Checkout users click on ads 10% more when the ad displays the Checkout badge and convert 40% more
than shoppers that have not used Checkout in the past.
Google Checkout not only helps convert more sales, but actually drives additional traffic to your site. Merchants who use
Google AdWords and submit product feeds to Google Product Search get their ads and product listings badged with the Google Checkout
logo, giving them more visibility in Google search results. Lanny Morton of SportsCloseouts.com reported a CTR increase of 67% from
1.5% to 2.5% as a result of the Google Checkout badge.
Other benefits:
Process sales for free
Google Checkout merchants that are also AdWords advertisers will earn free credit card processing based on their use of Google
AdWords, Google's performance-based advertising program. For every $1 you spend on AdWords, you'll be able to process $10 of sales
through Checkout for free. For all other sales, you'll be charged a low 2.0% plus $.20 per transaction.
Protect yourself from fraud
Checkout's Payment Guarantee protects 98% of Checkout orders on average, so when an order is guaranteed, you will get paid even
if the order results in a chargeback.
Get started
To get started with Google Checkout all you need to do is sign up, and since all the integration work is already done by Cart32,
youíre set to go in minutes ñ no coding necessary. To sign up click here:
Sign up with Google
Supported Features of Cart32 with Google Checkout
- When an order is charged successfully, then Google sends Cart32 a message saying so and Cart32 marks the order as received.
- When Google marks an order as shipped, it sends a message to Cart32 and Cart32 marks the order as shipped.
- Orders made through Google checkout will have both a Cart32 order number and a Google Checkout order number attached to them.
- If you enter in tracking information into Cart32, then Cart32 will send that information to Google so that the order on Google's
site has that information.
- If you set the order status to Shipped in the Cart32 admin, then Cart32 sends a message to Google telling them that the order
has shipped.
- Currently Google Checkout only supports shipping to US locations and processing orders in US currency.
Search
Shoppers use Google to search for stores that use Google Checkoutô identified by the
Google Checkoutô badge.
Shop
Shoppers can shop the store and add items to the cart as normal. No changes need to be made to
your current store front setup.
Checkout
Shoppers can checkout through Cart32 as normal or by clicking the Google Checkoutô
button. Shoppers can track all their orders in one place and shop with the confidence of Google.
Transfer Transactions
Shoppers complete their transaction with Google. All transactions are automatically transferred
from Google Checkoutô to the Cart32 Administration.
